DD Agency is a digital marketing agency focused on inbound marketing for higher education.

We're a talented crew of giant slayers serving the education industry for more than 30 years. Our mission is to “Help Davids beat Goliaths” by developing higher education marketing strategies that outperform rather than outspend.

Our People

The Dream Team

We’re highly collaborative, fast-paced, and innovative. We live at the intersection of technology and marketing, and emphasize the importance of data-driven strategies and tactics. We develop powerful stories and creative content driven by the inbound marketing methodology.

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CEO

Tony Fraga

For the past 15 years, Tony has helped schools make the paradigm shift away from traditional marketing efforts to more innovative strategies and tactics to do marketing smarter. He also teaches education professionals through cohorts and individual coaching as an enrollment marketing consultant.

Executive Vice President of Client Success

Jamie Gleason

Jamie brings over 15 years of higher education experience to the team; almost a decade of which was spent on campus(es) and nearly six years was in edtech. A self-proclaimed "farmer + fixer," Enrollment has always provided the perfect challenge for him! He's happiest when mining through spreadsheets, results, and (generally) any type of data!

Vice President of Operations

Teresa Kehl

Teresa has led operations at DD for over 9 years. She ensures that all scopes of work are executed as efficiently and effectively as possible for our clients! She often has to roll up her sleeves and discern how best to maximize the return-on-investment for our clients.

VP of Marketing

Shane Kehl

Shane leads a variety of team members in both the utilization and optimization of marketing efforts for our clients. Data is the lifeblood of marketing, so much of his time is devoted to analyzing performance metrics – and then adapting our strategy accordingly.

Head of Culture & Talent Development

Maddy Ledon

Maddy loves using words to draw people in and captivate the attention of the reader. She works with enrollment marketers at schools large and small to tell faculty and student stories that compel prospects to engage with the admissions team!

Director of Marketing Technology

Matthew Fall

Matt specializes in strategic, technical problem-solving. In addition to serving his accounts as a project manager, Matt regularly shares his HubSpot expertise with all DD accounts (he knows the platform like the back of his hand!).

Creative Director

Melanie Trice

Melanie is a seasoned multi-medium storyteller, and her background as a creative directly influences her approach to content strategy. After developing an enterprise content strategy for a multinational nonprofit home care company, she's excited to join the DD team. As Head of Content, she leads a team of visionaries in making quality content that's just as compelling as it is strategic.

Head of Design

Lauren Bobeck

Lauren is passionate about telling a brand’s story by marrying beauty and functionality all while upholding the user experience. With more than 10 years of experience in the marketing realm, Lauren’s design expertise is in digital strategy, but she also has an extensive background in traditional print design and development, which gives her a unique edge for our clients.

Senior Client Success Manager

Christina Bennett

Christina is the midfielder in her Pod Team — she coordinates the design, development, and launch of all deliverables associated with a campaign. Her to-do list gets longer every day, and yet, she's consistently ahead of schedule!

Sr. Account Strategist

Tatiana Quiroga

Tatiana is an experienced strategic communicator, digital storyteller and marketing strategist. Her journalism background has enabled her to turn content into a tool for prospect engagement and inquiry generation!

Senior Content Strategist

Amanda Spurgeon

Amanda is a digital storyteller with a passion for crafting content that excites and engages at every stage of the funnel. With more than six years of experience in the digital marketing realm, Amanda lives to write blogs, eBooks, email, social, ad copy and more to educate and delight new and existing customers.

Lead Video Producer

Daniel Bonner

Daniel is the co-founder of DD Studio, the video production studio of the DD Group. Dan spends his days shooting, editing, and producing compelling stories for colleges and universities to use in their student recruitment and alumni development campaigns!

Digital Advertising Strategist

Brittany Tretbar

Brittany specializes in pay-per-click advertising and search engine optimization. As the Digital Advertising Manager, she helps manage and optimize digital advertising accounts. Using data as a guide for strategy, she is constantly seeking new solutions to maximize performance in the digital marketing industry.

Content Strategist

Gabi Ambrusico

With an artistic background, Gabi is a lover of all things creative from writing to drawing and painting to baking and everything in between. Gabi views content strategy as the perfect mesh between her storytelling, creativity, interpersonal skills, and "puzzle-solver" attitude and mindset.

Growth Manager

Pat Gomez

As a former division 1 track & field coach, Pat brings a wealth of student recruitment knowledge to the DD team. He enjoys building relationships and helping craft dynamic solutions to our client’s evolving needs.

Design Strategist

Jessica Taylor

Jess is very intuitive and loves taking a client’s abstract idea, feeling or thought and helping it come alive. She strives to live in the moment, as inspiration can come from anywhere. She’s been working at this whole design thing for more than a decade and has also dipped her toes into to everything from art direction to office management.

Senior Client Success Manager

Samantha Stewart

With a passion for higher education and a drive to help others, Samantha is all about finding innovative and efficient ways to solve problems. Having worked in higher ed for 8+ years, she is no stranger to the hard work and dedication required to make an impact. She's eager to help our clients reach their goals and be with them every step of the way.

Sr. Marketing Technologist

Kenady Chisholm

With her passion for inbound methodology and her technical wizardry for websites, Kenady is a digital investigator and master puzzler with a passion for connecting the data with the strategy. As a digital marketer, Kenady prides herself on maintaining the big picture especially when working on the details, and prevails at seeing the forest through the trees.

Senior Client Success Manager

Tori Infinger

Tori is a strategic leader and life-long student of marketing trends. Tori has a deep love for serving and is happiest when developing data-driven strategies/solutions that help organizations continue to do meaningful work for their communities.

HubSpot Developer

Oscar Thipphakhinkeo

Oscar is a Web Magician aka HubSpot Developer who's worked in web development for over three years, working to push the boundaries of websites. He believes coding is modern day magic and enjoys translating emails, landing pages, and webpage designs into code and bringing them to life, hoping to amaze his next crowd.

Senior Client Success Manager

Rebecca Demski

Rebecca is a well-rounded marketing professional with a drive to deliver innovative solutions for her clients. She brings more than 15 years of experience to the team, seven of which was spent in higher education. She has a passion for using technology to help schools find and connect with the right-fit students for their programs.

Digital Advertising Manager

Jamie Sensenich

Jamie specializes in Google and Facebook advertising and is passionate about finding the perfect audience. As a Digital Advertising Manager, she builds, manages, and optimizes digital ad campaigns for client accounts. She loves learning new platforms and creative ways to reach potential students in the ever-changing digital marketing environment.

Content Writer

Casey Handzlik

Casey puts her passion for effective copy and her love for words to work as a content writer, drafting blogs, landing pages, emails, and anything else you can imagine. You can find her researching topics for all stages of the funnel, from the general to the super niche interests. She loves a good story and is enthusiastic about getting your audience as excited about your services as you are.

Marketing Operations Manager

Johanna deBrey

Johanna is a technical project manager with a passion for helping both higher ed and non-profit professionals reach their marketing goals, allowing them to focus more on what matters: the students & the people they serve. With almost six years of experience in digital marketing, Johanna especially delights in reporting on the ROI of marketing efforts (or really anything in excel), managing & communicating with technical and creative teams, and developing meaningful relationships with the clients she serves!

Content Strategist

Elizabeth Bartell

Elizabeth is a passionate content creator that seeks to formulate unique copy that differentiates itself from competitors. She enjoys diving deep in the creation process to embody the customer’s brand voice and exploring niche topics.

Marketing Technologist

Taylor Jablonowski

Taylor is a Marketing Technologist with a background in higher education. She has served on both admissions and marketing teams in the past, as well as gaining hands-on Hubspot experience as an administrator. She is passionate about data-driven decisions and storytelling, and loves being able to communicate a mission in an engaging way that will resonate with the audiences that matter most.

Marketing Technologist

Nikk Hickenbotham

Nikk has been taking on roles in the marketing industry for just over 10 years. She has done everything from digital advertising, to design, to client management. The last 3 years she has focused primarily on Hubspot; both as a user and a partner. Nikk is passionate about customer based marketing and loves finding new and creative ways to solve marketing and website challenges.

Content Writer

Kirby Wilson

Kirby is a talented writer who thinks and creates through an inbound marketing lens. With a background in higher education, Kirby brings experience in everything from an admission counselor to institutional spokesperson for the content she creates. She takes pride in using storytelling to solve problems.

Marketing Associate

Ren Renowden

Ren is a charismatic, people-centric leader whose generosity, imagination, and ability to execute sparks movement in the lives of others. With over seven years of diverse marketing experience, Ren thrives in stewarding systems, collaboration, and creativity to make an everlasting impact with our partners!

Digital Designer

Lisa Hinterberger

Lisa is a design swiss army knife. While that may not be her title, it is the way she carries herself. She designs for digital, social, print, and anything else that needs it. Not only can she do it all, she’s been doing it all. Small shops, agencies, professional sports teams...you name it, she’s done it!

Lead HubSpot Technologist

Alyssa Milligan

Alyssa possesses a passion for HubSpot on an Enterprise level, leveraging all five Hubs. With a strong academic background and a knack for technical problem-solving, she is constantly seeking opportunities for improvement and coming up with innovative solutions. Her self-motivated nature drives her to explore new and creative ways to utilize HubSpot without the need for an enterprise-level budget. Alyssa's commitment to continuous learning ensures she stays at the forefront of HubSpot's capabilities, providing valuable personal and professional experiences for herself and her clients. With a passion for using all five hubs to build processes, she brings a dynamic and valuable perspective to her work.

Inbound Marketing Manager

Kelsey Whitehouse

Kelsey specializes in client management and campaign development. As an experienced inbound manager, she uses strategy and creativity to put her clients best interests and needs at the top of her to-do list. Kelsey’s superpower is using her superb organizational skills to ensure client success!

Digital Ads Specialist

Xavier Chiquillo

Xavier is a Digital Advertising Specialist with a passion for digital marketing and data analysis. He brings years of experience working in paid search and paid social but also has a unique ability to strategize ways to improve efficiencies across various channels. As a soccer fan and former player, Xavier's competitive spirit is alive and well in his professional self and what fuels his desire to continue learning and growing beyond just his direct areas of responsibility.

Director of Enrollment Marketing

Marcus Hanscom

Marcus is a purpose-driven leader in higher education marketing and brings more than 17 years of institutional experience in enrollment management and marketing to DD. His passion lies in aligning institutional marketing efforts with the needs of right-fit students.

Senior HubSpot Specialist

Jared Moats

Jared loves HubSpot, which explains why he's a Senior HubSpot Specialist! When he's not working with HubSpot, you can find Jared spending time with his wife, Emma, pitching in at Crossroads Church, or reading a fantasy novel.

Marketing Associate

Billy Holland

With a background in Higher Education, Billy knows what it is like to work for a big mission on a limited budget and is passionate about helping organizations maximize their resources. He loves to help our clients reach their goals to create more room for the work they love to do.

Content Strategist

Amelia Pavlik

With over 17+ years in higher ed marketing and communications, Amelia has crafted content for higher ed trade pubs and marketing agencies, and managed strategy at Georgia Tech. She’s excited to use her experience to breathe fresh energy into your strategy — and help you crush your content goals!

Content Writer

Kyah Probst

Kyah's motto in life (and in content) has always been, "the key to being interesting, is to be interested." She prides herself on leading with curiosity, drawing from her multi-disciplinary background, and using those insights to create standout content for your brand and audience.

Dustin

Client Success Manager

Dustin Ramsdell

Dustin is a true "Higher Ed Geek" who brings over ten years of experience to the team with a career spanning various roles in content creation, student support, marketing, and client success. He is dedicated to utilizing technology to realize the full potential of institutions and brings a deep passion, curiosity and optimistic attitude to his work with our partners.

Andrew

Digital Ads Specialist

Andrew Wallace

Andrew is a enthusiastic and energetic Digital Advertising Manager that enjoys searching for the perfect audience and platforms to achieve goals. His specialties are Meta, Google and LinkedIn ad platforms. He enjoys learning about new platforms and how they change in order to better reach perspective students.

Schools We Serve

The Davids

We serve all types and sizes of education institutions: small private schools, trade schools, K-12, and large public state schools. We help our clients tackle their enrollment challenges and develop more sustainable marketing and enrollment practices.

 
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